I have always been a “new idea” marketer. In good months, I would try something new every month. In bad months, I’d try something new every week. Bill taught me to narrow my focus and increase my intensity on the programs that worked. In less than 90 days, my business doubled - and has continued to grow every month since.
In a world where “low bid wins” marketing didn’t make much sense to me. Bill convinced me to direct my efforts to my existing and past customers and to stop chasing every project that passed my desk. We were able to immediately cut our marketing costs and started winning jobs we had no chance at before.
Kurt, Electrical Contractor
I always thought marketing was all about the size of our Yellow Page ad. Bill’s referral program was so effective I cut our ad in half this year. The YP rep nearly had a heart attack!
Jeff, Attorney
Our company has been improved dramatically by our work with Bill since 2002. His insights have been helpful to our strategic marketing and planning, as well as our people development.
Greg, Casino Owner
I flew in my team from around the country to spend one day with Bill. After a decade of operating as separate companies, we finally had a road map we could all follow to improve results - and we are!!
Mike, Contractor
Marketing and selling is a fairly unnatural act for most accountants. Bill’s marketing genius turned all 27 CPA’s in our firm into successful sales people - and they even enjoyed it. Business has never been better.
Tom, CPA Firm
I have always considered myself to be fairly progressive in marketing my services- for an accountant. Bill’s marketing programs reinvented everything about my business. I have more clients and am making more profit than ever. If Bill wasn’t already on my team, I’d kill to get him!.
John, CPA Firm
I have had the privilege of working with Bill on a regular basis for several years. He has helped me and my team increase sales every month since 2002. He is a rare breed who has been there, done that in every area of marketing and sales, yet he’s able to share it with you in a way where you can immediately benefit from his experience.
Troy, Lumber Retailer
We historically have had two seasons in our business - a four-week feast and a 48-week famine. Bill implemented marketing programs and worked with our sales team to keep us busy all year long so we can finally reap the rewards of all of our hard work.
Shauna, Caterer
Although I am very good with the law, I must admit I struggle with business, especially sales and marketing. Frankly, I was totally overwhelmed during Bill’s workshop. But we implemented just one of Bill’s recommendations and watched our business double in just thirty days. I’m a believer!
Randy, Attorney
The only thing that had more turnover than our clients’ ads were our sales people. Bill helped me finally hire the right people and provided them with the skills and the knowledge to succeed. My publication has grown every month since we implemented these changes.
Don, Publisher
After some bad times, I invited a gentleman to become a partner in my business and become responsible for sales. Bill helped me work with this man to prove that the business wasn’t a fit for him - and helped me encourage him to accept my buy-out before he totally destroyed it. Since he left, I’ve implemented a number of Bill’s programs and seen my business more than double in less than two years.
Greg, Trucking
I hate this guy! I train over 1,000 people every month, but every time I sit down with Bill I learn something new about sales and marketing. He’s added hundreds of thousands of dollars to my bottom-line.
Tom, Sales Trainer
I’m really just a programmer, so I’m happiest behind my keyboard at 3 AM. Bill helped me differentiate my business so I never have to call looking for business - all of my new clients call me.
Scott, Software Development
My business struggled to break-even for the first three years. Bill’s marketing programs helped me immediately win two new clients, and my continual application of his programs has allowed me to expand my facility not once, not twice, but three times.
Connie, Fulfillment Services
I worked with Bill for many years. I watched him grow a non-existent sales force to 40,000 in about thirty months. They I saw him take a ten-year old product that had languished for years and double sales in less than 18 months. Whenever I need results, he’s the first person I call.
Steve, Insurance
Many consultants and trainers can stand on a platform and pontificate for hours. Bill’s approach to educating business owners about marketing and sales allows them to hear, see and do - so they understand how to successfully implement his marketing and selling principles immediately to improve their sales, their profits and their lives!
Alan, Management Consultant
We’re a highly successful full-service advertising agency. When any of our existing clients or new prospects needs marketing help, we make one call to Bill - and we win their business.
Shari, Advertising Executive
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